Cured vs Uncured

For generations, curing salts have shaped the flavor and color of traditional sausages. Today, the word “uncured” often creates more confusion than clarity. Hopefully we can clear up some of the confusion for you by providing you the information necessary to make an informed decision for you or your customer!

Traditionally Cured Sausage 

Made with added sodium nitrite or sodium nitrate 

These curing salts: 

  • Preserve the meat
  • Prevent bacterial growth (including botulism) 
  • Create the characteristic pink color 
  • Deliver the classic “cured” flavor (ham, bacon, hot dogs) 

        What to expect: 

        • Bright pink/red color 
        • Distinct cured aroma and flavor 
        • Longer shelf life 
        • Familiar deli-style taste 

               

              “Uncured” Sausage Made with Celery Powder 

              (Very common in the industry today) 

              Many products labeled “uncured” actually contain: 

              • Celery powder or celery juice concentrate 
              • Naturally occurring nitrates that convert to nitrites during processing 

                Functionally, these products: 

                • Still create nitrites in the meat 
                • Still produce cured color and flavor 
                • Still behave like cured products 

                    Because regulations require labeling them as “uncured,” this can create confusion. 

                    What to expect: 

                    • Pink cured color 
                    • Traditional cured flavor 
                    • Similar shelf life to cured products 
                    • Label reads “uncured” but contains natural nitrate sources 

                           

                          Our Uncured Sausage 

                          No nitrates. No nitrites. No celery powder. Period. 

                          We intentionally formulate our uncured products without: 

                          • Sodium nitrite 
                          • Sodium nitrate 
                          • Celery powder 
                          • Celery juice concentrate 
                          • Any ingredient that converts to nitrite 

                                  This means our products behave differently. 

                                  What to expect: 

                                  • More natural cooked-meat color (brown/gray after cooking) 
                                  • A flavor profile closer to seasoned fresh sausage 
                                  • No “cured” ham-like taste 
                                  • Shorter shelf life compared to cured products 

                                        This is not a defect; it’s simply the result of truly eliminating nitrites from the recipe. 

                                         

                                        Quick Comparison Chart  

                                        Feature 

                                          Traditionally Cured 

                                        “Uncured” w/ Celery Powder 

                                         Our Uncured

                                        Added Nitrites 

                                                   Yes 

                                                Converts from celery   

                                                  No 

                                        Cured Flavor 

                                                   Yes 

                                                            Yes 

                                                  No 

                                        Pink Color 

                                                    Yes 

                                                            Yes 

                                                  No 

                                        Shelf Life 

                                                  Longer 

                                                 Similar to cured 

                                                Shorter 

                                        Label Says “Uncured” 

                                                    No 

                                                            Yes 

                                                  Yes 

                                        Contains Nitrites 

                                        Yes 

                                            Yes (natural source) 

                                        No 

                                         

                                        Why Do Some People Choose to Avoid Nitrates & Nitrites? 

                                        Personal Health Preferences 

                                        For generations, curing salts have been used safely and effectively in meat processing. They serve important functions in preservation, safety, and that familiar flavor, texture, & color.  However, when nitrites are exposed to high heat and certain conditions, they can contribute to the formation of compounds called nitrosamines. 

                                        Health research, including findings referenced by organizations such as the World Health Organization and the International Agency for Research on Cancer, has explored potential associations between high consumption of processed meats (nitrites & nitrates) and certain long-term health risks. 

                                        It’s important to note: 

                                        • Risk is related to overall dietary patterns. 
                                        • Moderate consumption within a balanced diet is common practice. 
                                        • Curing salts are regulated and widely considered safe when used properly. 

                                            Still, some consumers prefer to limit exposure altogether. 

                                            At the end of the day, choosing products without nitrates or nitrites is not about declaring one method “right” or “wrong.” It’s about offering options and honoring consumer preference. 

                                            We believe informed customers make confident decisions and we’re here to support either path.